Welcome to The Little Jewel

The Little Jewel has been a family owned and operated business for over 40 years on the historic Pearl Street Mall in Boulder, Colorado. The Little Jewel formerly the Gold and Silver Exchange was founded by Darline Brown. The history of the store begins, when Darline Brown, was living in Houston where she took a class in jewelry making that started her lifelong love of jewelry.

Shop by Style

Rings

Bracelets

Necklaces

Earrings

Over 40 Years of Selling Jewelry

Family Owned

We have been a family owned and operated business on the Pearl Street Mall since 1979.

No Middle Man

We buy our jewelry direct from designers around the world to avoid the middle man markup.

Money Back Guarantee

If you are not 100% satisfied with your purchase, return it to us within 30 days and get your money back no questions asked.

Free Shipping

We offer free shipping on all orders over $100. Or pick it up in our store on Pearl Street for free.

Stretch Your Dollar Farther

Small Family Business

We have only a few employees, most of which are family. We pay ourselves modest wages because we want to be able to offer quality jewelry at an affordable price.

Low Overhead

We own our own store which means we don’t have to pay rent . We also have a smaller store than most jewelry stores, but way more jewelry per square foot than most. This helps us keep our overhead low while still being able to offer a wide selection of fine jewelry at great prices.

No Middle Man

We eliminate the middleman and buy directly from designers and importers. No middle man means we can offer the best prices.

Fantastic Designers

We have a great relationship with our custom designers. Who give us great prices of custom jewelry.

Price Matching

If you see a piece of jewelry we have for sale for cheaper, contact us and we will do our best to match or beat that price.

All of this enables us to help make your hard earned money stretch farther!

Our Designers

See All of our Designers!
We Have Lots!

See Designers

New Arrivals

14K White Gold Sapphire and Diamond Stud Earrings

$414.40 Add to cart

14K White Gold Amethyst and Diamond Pendant

$529.20 Add to cart

14K Yellow Gold Pendant with 19 Diamonds

$699.00 Add to cart

14K Rose Gold Pearl Ring with 24 Accent Diamonds

$679.00 Add to cart

14K White Gold Blue Topaz Ring with 12 Accent Diamonds

$474.00 Add to cart

14K White Gold Diamond Stud Earrings with Surroundings Diamonds

$739.00 Add to cart

14K Yellow Gold Diamond Stud Earrings with Surroundings Diamonds

$739.00 Add to cart

14K Yellow Gold Staggered Diamond Ring with 49 Diamonds

$2,099.00 Add to cart

Sterling Silver Extra Small X Earrings

$59.00 Add to cart

Sterling Silver Small Bar Post Earrings

$69.00 Add to cart

Sterling Silver 8x4mm Baguette Garnet Ring

$189.00 Add to cart

Sterling Silver 6mm Round Blue Topaz Ring

$179.00 Add to cart

Featured Jewelry

.9MM Adjustable Cable Chain (Various Metals)

$201.00 Select options

14K Gold Hammered .08MM Band

$129.00 Add to cart

Maclaren Black Polish Finished Center Tungsten Carbide Ring with Metallic Beveled Edges 6mm

$120.00 Add to cart

Sterling Silver Blue Topaz Pear Shape Dangle Earrings

$64.95 Add to cart

14K White Gold Ring with 25 Diamonds

$2,088.00 Add to cart

Sterling Silver Cord W/Large Nugget

$71.00 Add to cart

Sterling Silver and 18k Gold Aquamarine Earrings

$249.95 Add to cart

Sterling Silver Dangle Earrings w/ Pink Pearl

$33.00 Add to cart

Morganite & Diamond Earrings in 14k Rose Gold

$1,598.00 Add to cart

Sterling Silver Hoop Earrings

$39.95 Add to cart

Sterling Silver Floating Heart Necklace

$69.00 Add to cart

SS 16/18NK,RND RVLV 19MM LKT

$216.00 Add to cart

Come See Us