Why Choose The Little Jewel?
The Little Jewel has been a family owned and operated business since 1979 on the historic Pearl Street Mall in Boulder, Colorado. The Little Jewel formerly the Gold and Silver Exchange was founded by Darline Brown. The history of the store begins, when Darline Brown, was living in Houston where she took a class in jewelry making that started her lifelong love of jewelry.Learn More
We have been a family owned and operated business on the Pearl Street Mall since 1979.
No Middle Man
We buy our jewelry direct from designers around the world to avoid the middle man markup.
Money Back Guarantee
If you are not 100% satisfied with your purchase, return it to us within 30 days and get your money back no questions asked.
We offer free shipping on all orders over $100. Or pick it up in our store on Pearl Street for free.