About Us
Our History
The Little Jewel has been a family owned and operated business for over 38 years on the historic Pearl Street Mall in Boulder, Colorado. The Little Jewel formerly the Gold and Silver Exchange was founded by Darline Brown. The history of the store begins, when Darline Brown, was living in Houston where she took a class in jewelry making that started her lifelong love of jewelry.
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Jackson Hole
In 1974 Darline asked her family to keep on the lookout for a small retail space to open a shop. Soon her husband Dave and their 6 children were spending their summers behind the counter at the Gold and Silver Exchange in downtown Jackson Hole. At first, they dealt mostly in sterling silver, rock specimens and Native American Jewelry but Darline found herself drawn to gold and precious stones. Working with jewelry only during the summer months was not enough to satisfy her growing passion for fine jewelry nor her extraordinary talent in retail sales.![](https://cdn.shopify.com/s/files/1/0693/1562/5209/files/store2019_997a5fcf-0b5f-4160-b5b2-e91e26081270_480x480.jpg?v=1720648453)